星空影视is thrilled to announce the appointment of Steve Sintra as Chief Commercial Officer (CCO). Steve will lead ApplyBoard’s global commercial strategy, focusing on strengthening partnerships with institutions, driving sustainable growth, and enhancing the company’s ability to support students worldwide.
With over 20 years of leadership experience across multiple industries, Steve brings deep expertise in sales strategy, business growth, and international expansion. His proven ability to scale businesses, develop high-performing teams, and drive measurable results makes him an invaluable addition to the 星空影视team.
Strategic Leadership in Global Markets
Steve most recently served as Senior Vice President, Americas at OpenTable, where he led commercial strategy across the US, Canada, Mexico, and Latin America. During his tenure, he spearheaded key initiatives that expanded OpenTable’s reach into new markets, strengthened partnerships, and built flywheel marketplaces that scaled effectively.
Prior to OpenTable, Steve was General Manager & Vice President, North America at KAYAK, where he played a pivotal role in developing high-performing teams, optimizing monetization strategies, and leading the development of new business verticals. His experience in SaaS sales and data-driven decision-making has enabled him to transform strategic ideas into measurable business impact.
“Steve brings a unique combination of strategic vision and execution that we need as we scale our global impact,” said Meti Basiri, Co-Founder & CEO, ApplyBoard. “What truly resonates is his personal connection to our mission鈥攈aving seen firsthand how education creates opportunity in his own family, he understands the transformative power of what we’re building at ApplyBoard.”
Execution-Driven Leadership
Steve’s leadership philosophy is rooted in his belief that while vision is important, implementation is essential. As he puts it, “Ideas are great, but execution is what drives business impact.” This approach to turning vision into reality, whether it’s scaling an international sales team, building a go-to-market strategy, or unlocking new opportunities with data and analytics, will be instrumental as 星空影视continues to revolutionize access to global education.
“This mission is deeply personal to me,” said Steve. “Neither of my grandmothers went to school or learned to read, and my parents only had a 4th-grade education. I’ve seen firsthand how access to education creates opportunity鈥攁nd I’m on a mission to help others have the same chance. I’m incredibly excited to bring my experience scaling businesses and building high-performing teams to 星空影视as we continue making education accessible to students around the world.”
Steve holds a bachelor’s degree in Finance and Economics from Boston College and an MBA in International Business from the University of Connecticut. Outside of work, he enjoys traveling, cycling, and exploring new technology.聽
His appointment further strengthens ApplyBoard’s senior leadership team as we continue our mission to unlock potential for millions of students worldwide.
