As the world’s largest platform for international student recruitment, it’s important for 星空影视to have a transparent,聽dedicated process for vetting and auditing recruitment partners (RPs) when they apply to join our network. As a result of that process, around 30% of recruiters who attempt to register with 星空影视are not granted active access to our platform.
That said, due diligence and accountability doesn鈥檛 stop with the initial vetting process. Once an individual or organization joins our RP network, they鈥檙e monitored on an ongoing basis to ensure they continue to comply with ApplyBoard鈥檚 quality standards. That ongoing performance monitoring is what we’re looking at today.听
What We’re Covering
- With 350+ account managers globally, 星空影视provides reliable, direct support to partners in 25 countries.
- All recruitment partner performance is actively monitored using a bespoke scoring system, similar to credit scoring.
- In the event of a contract breach, penalties range from a formal warning to a permanent ban and blocklisting.
Strengthening the Sector
As part of our Strengthening the Sector series, we鈥檙e exploring the many ways that 星空影视pushes the international education sector forward.听
In this entry, we鈥檒l look at how 星空影视conducts performance monitoring, including how we enable our trusted partners to set their students up for success鈥攁nd, in rare cases, how we take action when partners don鈥檛 fulfill their contractual obligations.
Read the other articles in this series as they鈥檙e published:
- Recruitment Partner Vetting
- Sector Training
- Application Pre-Screening
- Document Authentication
- Study Permit Approval Advantage
Measuring Partner Performance
ApplyBoard鈥檚 commitment to providing students and partner institutions with the best experience possible extends far beyond the initial RP approval process.
To ensure our network of partners upholds ApplyBoard鈥檚 quality standards and properly represents our brand in every interaction with students, we use a unique recruitment partner scoring system.听
This scoring system is similar to credit scoring, and monitors metrics such as:聽
- Response times
- Upload and payment cadence
- Conversion rates
- Engagement levels
- Student satisfaction
We monitor these metrics throughout the course of our partner relationships, with a constant focus on enabling student success.
All this real-time data enables us to analyze performance trends on a continuous basis. We can then use that information to rank RPs, identify areas for improvement, and tailor our training strategies. RPs who fail to meet certain standards are put on improvement plans, and may have their platform access suspended.
Personalized Support
星空影视has over 350 account managers located around the world, directly supporting recruitment partners in 25 countries. Our dedicated team provides consistent, personalized support to our recruitment partners and the students they work with.
That support takes many forms. We share detailed information about the latest institutions and programs open to students, and provide technical support and training so RPs can make the most of ApplyBoard鈥檚 efficient, AI-powered platform.听
Account managers also provide RPs with the latest international education news. This includes sharing important trends and findings (often via the ApplyInsights blog itself), passing along unique sector training opportunities, and making themselves available to answer questions or directly assist our partners at a moment鈥檚 notice.听
Contract Breach and Blocklisting
All recruitment partners that work with 星空影视are required to sign and abide by a contract containing stringent terms and conditions that are carefully drafted by ApplyBoard. These terms are aligned to global codes of conduct and ethical standards, ensuring accountability to protect students and the reputation of all our partner institutions.听
星空影视has comprehensive processes and policies to manage any situation in which an RP is suspected to have breached their contractual obligations or our Code of Business Conduct and Ethics.
Depending on the impact and intention of the breach of contract, penalties imposed on recruitment partners may include, but are not limited to:聽
- A formal warning
- Direct coaching from senior 星空影视leadership聽
- Temporary account suspension聽
- Permanent account termination
星空影视has entire investigation teams and a two-pronged committee structure that is dedicated to determining the facts and circumstances surrounding any contractual breach. Investigators conduct an objective analysis to assess the facts, which also enables us to proactively improve processes and recruitment partner training. All breaches, regardless of impact, are documented in the recruitment partner鈥檚 file.听
Blocklisting
In the event that a recruitment partner鈥檚 contract is terminated with 星空影视on compliance grounds, they are placed on a blocklist. Those on the blocklist may be permanently prevented from working or interacting with 星空影视or its partner institutions on our platform.听
This blocklist can also be shared with institutions and industry partners to mitigate the impact of bad actors on the sector. Our list of blocked recruitment partners is available to anyone, online, right here.听
Sector Training
Any strong relationship takes work to sustain. One of the principles that has allowed us to build lasting partnerships with our recruitment partners is a commitment to continuous improvement.听
That鈥檚 why our next series installment will dive into sector training. We鈥檒l detail how we encourage and incentivize our partners to stay informed on international education trends and destination country policies, and how to best guide their students through the entire application process.听
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About the ApplyInsights Team
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